Webflow redesign:
Find out how Seyna, an all-in-one SaaS platform for insurance brokers, was transformed thanks to a Webflow redesign and a comprehensive SEO strategy.
![Seyna s website staged on a computer and a smartphone.](https://cdn.prod.website-files.com/64a2f403c1475cfd3aa0218f/64edeab3aa533c970f9616cd_Mockup%20Seyna.webp)
![](https://cdn.prod.website-files.com/64a2d9615b9d6dd4d444d4d4/651a74885925b58043f13e24_Photo%20testimonial-3.webp)
The company
Seyna is an all-in-one SaaS platform for insurance brokers.
Built around a software suite and customized insurance products, the Seyna platform enables brokers to focus on what matters most: their customers.
The project
designed pages
SEO optimized
design
The project involved a partial redesign of some of the website s pages on Webflow.
The challenges were to
- create a new mega navigation menuand iconography
- improve user experience and reduce site loading time
- set up landing pages dedicated to acquisition
- implement all the technical basics of natural referencing using our SEO expertise
- add animations to energize the entire website
- implement the "Client First" system
The stages of the project
Wireframes
![Logo de Figma](https://cdn.prod.website-files.com/64a2d9615b9d6dd4d444d4d4/64a2ead4cfabb43bfcd6c4f8_Figma%20icon.webp)
UI Design
![Logo Webflow](https://cdn.prod.website-files.com/64a2d9615b9d6dd4d444d4d4/655384c1c24e1c378c88ef97_webflow_rond_fond-bleu.webp)
Dev. Webflow
Project planning
- Customer Needs Analysis: Our aim is to understand the needs and objectives of the project to ensure that the website will meet their expectations.
- Figma mock-up study: We examine the Figma mock-up to understand the structure, design, animations and functionality required.
Webflow development
- Site structure: We set up the site s basic structure (Header, Footer, Pages, etc.) in Webflow.
- Design integration: We integrate the design elements, respecting the pixel-perfect layout.
- Functionality development: We add interactions, animations and functionalities such as forms, galleries, etc.
- Mobile Optimization: We ensure that the site is responsive and optimized for mobile devices.
- Technical SEO: We set up meta tags, titles, descriptions, canonical URLs, etc., for SEO purposes.
Test and go live
- Functional testing: We check that all functionalities work as expected.
- Compatibility testing: We make sure the site works on different browsers and devices.
- SEO Audit: We use dedicated tools to audit the site.
- Customer Review: We present the site to the customer for approval.
- Final Modifications: We set up a tool to facilitate customer feedback and make final modifications based on customer feedback.
- Deployment: We put the site online using Webflow hosting.
The benefits for the customer
By creating step-by-step landing pages on Webflow, we were able to help the Seyna teams create a better acquisition tunnel.
Search engine optimization (SEO ) now enables them to rank higher in search results to gain greater visibility.
The mega menu improves site usability, leading to higher conversion rates and lower bounce rates.
![View of the Webflow site created during this project.](https://cdn.prod.website-files.com/64a2f403c1475cfd3aa0218f/655639ed7846326961d21b66_Seyna%201.webp)
THE PROJECT IN PICTURES
![Mobile view of the Webflow site created during this project.](https://cdn.prod.website-files.com/64a2f403c1475cfd3aa0218f/655638818b563e3fa181e08f_mockup-phone_seyna.webp)
![Full screen view of the Webflow site created during this project.](https://cdn.prod.website-files.com/64a2f403c1475cfd3aa0218f/65563a328c98878bbec990cf_seyna-screen.webp)
![Full screen view of the Webflow site created during this project.](https://cdn.prod.website-files.com/64a2f403c1475cfd3aa0218f/65563a45971541799699e385_seyna-screen%20(2).webp)
"With Webflow, Seyna has become more than a suite of SaaS solutions: it s a platform that allows brokers to focus on what really matters-their customers."