Webflow redesign:
Find out how Ouiflow transformed Hyperline s Webflow site so that it was in line with their strong growth objective
A superbly competent, efficient and attentive team.
Our website is perfect, I recommend it with my eyes closed!
Thank you Ouiflow
Thomas Cochet
Product Designer at Hyperline
The company
Hyperline is a complete billing solution, simplifying and automating subscription management for businesses, primarily SaaS. Their platform is designed to effortlessly manage a variety of pricing models, from fixed-per-use billing to user-based and hybrid pricing. Hyperline enables companies to connect their CRM to their accounting software, streamlining workflows and focusing on growth, while promising effortless technology integration with development tools and an intuitive API for complex tasks.
The project
designed pages
SEO optimized
increase in impressions
Ouiflow s second redesign of Hyperline s website was aimed at further empowering the teams in the management of its Webflow site, refining the brand image and enriching the site with new functionalities.
The redesign is part of a continuous improvement approach, aimed at optimizing the user experience, reinforcing Hyperline s online presence and integrating advanced SEO tools to improve natural referencing. With a particular emphasis on the use of dynamic Webflow collections, the team was able to create a more interactive and personalized site, better reflecting Hyperline s values and unique offering.
The stages of the project
Wireframes
UI Design
Dev. Webflow
Project planning
- Needs analysis : Our aim is to understand the project s needs and objectives to ensure that the website will meet their expectations.
- Figma mock-up study: We examine the Figma mock-up to understand the structure, design, desired animations and required functionality.
Webflow development
- Site structure: We lay the basic structure of the site (Header, Footer, Pages, etc.) in Webflow.
- Design integration: We integrate design elements down to the pixel.
- Functionality development: We add interactions, animations and functionalities such as forms, galleries, etc.
- Mobile optimization: We ensure that the site is responsive and optimized for mobile devices.
- Technical SEO: We set up meta tags, titles, descriptions, canonical URLs, etc., for SEO.
Testingand launch
- Functional testing: We check that all functionalities work as expected.
- Compatibility testing: We make sure the site works on different browsers and devices.
- SEO audit: We use dedicated tools to audit the site.
- Revisions: We present the site to the customer for approval.
- Modifications : We set up a tool to facilitate customer feedback and make the latest modifications based on customer feedback.
- Deployment: We put the site online using We
The benefits for the customer
Hyperline s teams now enjoy total autonomy in managing the site, enabling them to be more responsive and adjust content as their offers evolve. SEO optimization and monthly monitoring have led to a significant improvement in online visibility, attracting more qualified traffic. Finally, new pages and animations enriched the user experience, making the site more interactive and engaging.
THE PROJECT IN PICTURES
Thanks to its integration with Webflow, Hyperline has evolved beyond a simple subscription management platform to become an innovative solution that revolutionizes the user experience by simplifying their daily lives.